Esta oferta laboral ha sido ingresada hace mas de 90 días...


Full-time Senior User-Acquisition Expert

en Pixowl en la ciudad de Buenos Aires - Argentina

Pixowl is a mobile game studio focused on world builder games.
We are now ranking #47 in the Top 100 Freemium Family Games publishers and our flagship builder game The Sandbox did over 40M installs and counts 1M Monthly Active Users.
We are looking for a senior user-acquisition expert to drive performance marketing efforts for our mobile games studio Pixowl and allow us to reach the Top 100 Grossing in 2018.
Join a company where you can make an impact - taking us from startup to high-growth top grossing studio!

Core Responsibilities
- Plan, develop and execute paid user-acquisition marketing campaigns across various
- Analyze data and optimize campaign performance based on LTV and ROI/ROAS.
- Coordinate with 3rd-party tracking and attribution partners to ensure accurate end-to-end funnel data.
- Monitor, optimize, and report on campaign performance on a regular cadence.
- Effectively communicate goals and strategies to internal as well as external stakeholders.

- Collaborate and manage artists for the production of video & banner creatives to be used in your campaigns.
- Take lead and manage a dedicated user-acquisition team inside the studio as your user-acquisition efforts will become fruitful to the studio.
- Build models then monitor current performance against trends, budget and forecast.
- Identify new partners, platforms, and optimization opportunities to drive campaign performance.
- Benchmark competitors and industry best-practices in terms of user-acquisition to stay up to date on latest user acquisition trends, shifts in market dynamics, and emerging platforms.
- Come up with creative/original ideas -- be able and willing to take risks!

Requirements to Apply
- Minimum of 3/5 years of work experience with proven success in Marketing.
- Senior Experience in performance-based marketing with demonstrated understanding of ROI, ROAS, CPA, CPI, CPE, CPM, CPC, ARPU, and LTV.
- Being familiar with one or multiple User-Acquisition Tracking services: AppsFlyer, Adjust, Tenjin, etc.
- Have a proven track-record of executing UA marketing campaigns at scale.
- Have previously built predictive models around marketing spends, payback periods, and other key performance indicators.
- Have already handled UA budgets above 5-6 figures in advertising spend.

Candidate Profile
- Experience working in the social/mobile game industry a plus.
- We accept people from any background and culture - what matters to us is your marketing skills, not your diploma!
- You love numbers and statistics! You are a “maths” person who can never get tired of analyzing large volume of data to try to find the best performing campaigns. Background in data-mining is a plus.
- Outstanding communication skills – both written and spoken.
- High-level proficiency in Excel and working with large data sets (advanced functions, pivots, etc.) - you have already built your own dashboards to organize your work.
- Blend of creativity and analytical skill with a strong results-oriented, metrics-driven approach to problem solving.
- Comfortable presenting complicated material to diverse audiences; strong ‘soft skills’.
- Ability to work in a fast-pace environment and prioritize work to meet specific deadlines required.
- Must be self-motivated and results oriented.

Apply now if you meet the above requirements!
Send CV & resumes in english at

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Publicado el 26-07-2018
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